Who we are?

  • About WL Concepts in Freeport, NY. Founded in 2000 by Bill Levine, a Vietnam veteran and 25+ year veteran of the graphic display business, WLConcepts has ignited a revolution in on-site branding. . . pushing the envelope on what is possible. . . inspiring the use of new materials and imagery. . . capturing the imagination of the world's most successful marketers.

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What we do?

  • We Build Custom Displays and Signs that attract the eye - and capture the mind. Vision, materials and creativity perfectly blended to shape your image, amplify you message, elevate your brand... delivered with a level of service and quality you've only dared to imagine.

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Play VideoS

Watch Us on Youtube -- The Small Business Development Center of New York State series of interviews with WL Concepts owner William Levine

View Our Animated On-Line Portfolio of Work

Explore Our Previous Work and Add Your Company's Name to Our List of Prestigious Clients.


WL Concepts is an Award Winning Company

Design of the Times Display Award Timberland Smart Wool, POPAI Silver Temporary Display Award for Timberland Navigator, POPAI/OMA – Bronze Temporary Display Award for Timberland Smart Wool

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Signs & Displays

WL Concepts is a leader and award winning agency in creating custom, innovative, visual and three-dimensional signage for leading brands and specialty retailers. We built our display division on years of experience and design expertise.

Counter Top Cosmetic Displays

WL Concepts displays for cosmetics are highly refined. By combining graphics, light, color, texture and unique materials, we have designed displays form companies such as Elizabeth Arden, Elizabeth Taylor's White Diamonds, Guerlain Paris, and La Prairie Switzerland.

We are Acrylic Experts

WL Concepts is widely recognized in the industry for its work in acrylic. We specialize in extremely slick displays and signs which yield premium, quality appearances. In recent years, acrylic has become highly sought after for all types of product branding.